Questions & Answers

Frequently asked
questions.

Straight answers about how LaunchCRO works — for companies and for executives. Anything else, email tom@launchcro.io.

For Companies
Why can't I browse executive profiles on the site?
By design — and it's a feature, not a limitation. LaunchCRO is a confidential marketplace, not a public directory. Executives' identities, reputations, and professional relationships stay protected, which is exactly why leaders of this caliber join. You receive three anonymous, capability-matched, reference-verified profile cards — outcomes first, identity after you choose who to meet. See a sample card on our Verified Network page.
How do I know the executives are real if profiles are anonymous?
Every profile card you receive is built from independently verified data: references contacted claim-by-claim across at least two companies before the executive ever enters the network. Each executive carries a permanent LaunchCRO ID (e.g., "Executive #417") used throughout evaluation. When you select one, your company completes verification, identities are exchanged, and you meet — with LaunchCRO facilitating the introduction.
What exactly is LaunchCRO?
LaunchCRO is a verified network connecting experienced revenue leaders with early and growth-stage companies in crypto, AI, fintech, and payments. We're not a recruiter, a job board, or a marketplace. We're a precision matching platform — every executive in our network has been independently reference-verified, and every match is reviewed by the LaunchCRO team before it reaches you.
What types of companies do you work with?
Early and growth-stage companies in crypto, AI, fintech, and payments. This includes Series A through Series C companies, PE-backed growth businesses, and companies preparing for IPO. We're not the right fit for pre-revenue companies that can't yet commit to a meaningful engagement budget, and we're laser-focused on these four verticals — not general SaaS or e-commerce.
How much does LaunchCRO cost?
Our model is simple: a flat engagement fee when your search begins — a fraction of a traditional retained search — then a platform fee calculated as a percentage of your executive's monthly retainer, charged to the company (never to your executive), for as long as the engagement continues through LaunchCRO. If you later hire your executive into a full-time role, a flat conversion fee applies instead, and the platform fee ends. Exact figures depend on scope and are confirmed in your matching consultation. For contrast: traditional search firms charge six-figure fees — 20-30% of first-year salary — for a single introduction, with no ongoing support and no replacement commitment. You pay us as long as we're delivering value, and not a dollar more.
What if the first executive isn't the right fit?
One engagement fee covers the search until you have the right executive — there is never a second fee for a second introduction. If the initial match isn't right, the LaunchCRO team keeps working with you to find one that is, from our verified network. That's possible because we verify references and track record before we introduce anyone — so we know what each executive has actually done, and for whom, before you ever meet them.
How do you match me with executives?
Your AI intake conversation is analyzed by the LaunchCRO team. We identify your stage, vertical, core problem, and the type of engagement you need. We then match that against our verified executive network — looking for executives who have solved your specific problem, in your specific industry, at your stage, with reference-verified track records. You receive 3 anonymous profile cards, typically within 48 hours. No names or contact information until you choose.
Why don't the profile cards show names or contact information?
This is intentional and protective — for you and for the executives. Showing you anonymous verified profiles ensures you select based on outcomes and fit, not on brand recognition or LinkedIn connections. It also protects the integrity of our network: introductions happen through LaunchCRO, which means the search, the commercial terms, and our commitment to finding you the right executive all remain in place.
What types of engagements can I hire for?
We have 11 named engagement types — from The Builder (full GTM from zero in 90 days) to The Hiring Sprint (hire 3-5 salespeople in 60 days) to The IPO Revenue Story (commercial narrative ready for the public markets). You can select the engagement type that fits, or let us recommend one based on your intake conversation. See the full menu at launchcro.io or during your intake.
What am I paying for on an ongoing basis?
The platform fee is what keeps LaunchCRO working for you throughout the engagement — not just at the introduction. It funds ongoing engagement support, replacement assistance if the fit changes, and the LaunchCRO Success Program (structured check-ins, benchmarking, and course-correction at 30, 90, 180, and 365 days). You pay it only while the engagement continues through LaunchCRO; if the engagement genuinely ends, the fee ends with it. The principle is straightforward: you pay us for as long as we're delivering value, and the moment we aren't, you stop.
For Executives
Do you take a percentage of my compensation?
Never. You negotiate your compensation directly with the company and keep 100% of it. LaunchCRO takes no percentage, charges no placement fee, and bills you nothing — not to apply, not to be verified, not to be introduced, not to accept an engagement. The companies we serve pay us; you never do. What you negotiate is what you keep.
Who is LaunchCRO for on the executive side?
Seasoned revenue leaders who have built real commercial organizations in crypto, AI, fintech, or payments — and who want meaningful work on their own terms. This isn't for people who want to be placed in a full-time role and disappear from the market. It's for operators who have decades of experience and want to apply it to multiple companies simultaneously, at their own pace, doing the work they're genuinely great at.
How much does it cost to join?
Nothing — ever. There is no fee to apply, to be verified, to be introduced, to accept an engagement, or to remain in the network, and LaunchCRO never takes any share of your compensation. The companies we serve fund the network; you keep 100% of what you negotiate. What acceptance costs is time and scrutiny, not money: a substantive application, three references we contact directly, and an interview. Acceptance is selective — not every applicant is accepted, and that is deliberate. This is a network of proven revenue leaders, not a directory. The original class joins as Charter Executives, with recognition as founding members and a voice in shaping the network's standards.
What does the verification process involve?
You provide 3+ professional references. LaunchCRO contacts each reference directly and asks 4 questions: what was your relationship, how long did you work together, what were the executive's specific commercial strengths, and would you work with or hire them again. No login required for references — it takes them about 3 minutes. Once your references have responded, we review what they told us alongside your application and a conversation with you. Verified Executive Status follows acceptance.
What do the platform fees look like from my side?
They don't touch you at all. The platform fee is charged to the company and is never deducted from your compensation. You have no fees of any kind — LaunchCRO never bills you and never takes a percentage of your pay. You keep 100% of what you negotiate, start to finish.
Can I work with multiple companies simultaneously?
Yes — and many executives in our network do exactly that. Work with 1 company intensely or 4 simultaneously at 5-10 hours each. You decide during onboarding what your availability and preference is, and we match accordingly. Some executives prefer deep fractional engagements. Others prefer shorter project-based work (like The Hiring Sprint or The Pipeline Rescue) and cycle through companies quickly.
How do I get started?
Apply at launchcro.io/executive-apply. The 6-step profile builder takes about 15 minutes and is the foundation of how you get matched to companies. You'll provide three professional references, whom we contact directly. From there the process is reference verification, then a conversation with us. Acceptance is selective — not every applicant is accepted — and your profile becomes active in the network once you're accepted.

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