Built by someone
who has sat in your chair.

The CRO who has delivered a founder's exit.
The founder who has lived one.

As a CRO, Tom Parrish has owned every seat in the revenue engine. He grew a company from scratch to more than 1,500 clients — building the sales organization, the marketing engine, the partnership network, and the account management discipline — and delivered its founders an eight-figure exit to private equity. Today, he serves as CRO of a crypto company, leading revenue through a live market cycle in the hardest vertical LaunchCRO serves.

The path was earned step by step: Price Waterhouse early in his career. Director of Sales and Marketing at a Nasdaq-traded company. VP of Sales at a virtual-card payments company, owning go-to-market and sales.

And he knows the other chair. As a Founder and CEO, he took a company from inception — a brand-new concept — to a private equity sale and an eight-figure exit in five years, then stayed on as CEO for four more. Ten years, start to finish.

That is what makes him uniquely qualified to run this platform: he knows exactly what a founder needs from a CRO — and what it takes for a CRO to deliver a founder's exit — because he has lived both.

Along the way he watched two problems collide, over and over.

Founders with proven products were stalling — not because the product was wrong, but because nobody senior owned the revenue engine. They couldn't justify a $250K+ full-time CRO yet, so they hired a salesperson, or a consultant, or nobody. The growth window closed anyway.

Executives with decades of verifiable revenue leadership — people who had built, hired, partnered, and scaled — were being overlooked by hiring systems that couldn't tell the difference between a résumé and a track record.

LaunchCRO is the platform he wished both sides had: verified CRO-level leadership, matched by capability and industry, with human judgment where it matters.